Best AI model for product videos
Short vertical clips that show one product moving, turning or in use, ready for a shop page, a Reel or an ad.
Early result: 4 prompts per video task. See the all-video ranking for the stronger signal.
Best for product videos
Seedance 2.5
- 30%chance of ranking first
- Wan 2.7runner-up
Judge's most likely first pick; first on 1 of 4 requests.
Judge agreement 0.70
Tested requests, made with Seedance 2.5
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A matte black wireless earbud case slowly opening on a glossy black surface, the earbuds rising out with a soft blue glow, slow orbit camera, premium tech ad
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a person's hand picks up a white running shoe from a concrete step and turns it to show the side, morning sunlight, handheld camera, shoe ad
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iced coffee being poured into a tall glass full of ice, milk swirling into the coffee, close up, bright cafe window light, slow motion
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Rotating 360 product shot of a pink lipstick standing on a marble pedestal, petals falling slowly around it, soft studio lighting
All 5 models, ranked
Strength is the Plackett–Luce rating fitted to the judge's rankings, centred at 0; the bar is the 95% bootstrap interval. Overlapping bars mean a tie.
| # | Model | Strength | Ranks first | Prompt match | Looks | Credits per clipCredits |
|---|---|---|---|---|---|---|
| 1 | Seedance 2.5 |
|
30% | 34.7 | 5.23 | 35 |
| 2 | Wan 2.7 |
|
26% | 33.6 | 5.46 | 15 |
| 3 | Kling V3 |
|
21% | 35.2 | 5.16 | 20 |
| 4 | Veo 3.1 Fast |
|
13% | 35.4 | 5.35 | 12 |
| 5 | Veo 3.1 |
|
11% | 36.0 | 5.33 | 48 |
Narrow screens hide prompt match and looks, and show credits under each model name. Credits per clip are Picsart's own estimate on the benchmark settings.
Best for
Computed from the benchmark data, not written by hand.
Wins the most requests
2 of 4 first picks for Wan 2.7; 3 models won at least one. Seedance 2.5 (1 of 4) still ranks first on every placement.
Follows the prompt most closely
36.0 mean CLIP similarity: Veo 3.1, closest to the prompt.
Looks best to the aesthetic model
5.46 of 10 on the aesthetic predictor: Wan 2.7.
Most consistent of the top four
±1.26 log-strength: Seedance 2.5 has the narrowest error bar of the top four.
How stable the judge was
0.70 Kendall tau between two shuffled judge runs (1 identical, 0 unrelated).
What the judge saw
We judge three frames per clip: correct product details that stay the same from frame to frame, and a look that sells. Best first; the judge saw them shuffled and unlabelled.
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A matte black wireless earbud case slowly opening on a glossy black surface, the earbuds rising out with a soft blue glow, slow orbit camera, premium tech ad
- Seedance 2.5 judge 1.0
- Wan 2.7 judge 2.5
- Veo 3.1 Fast judge 2.5
- Veo 3.1 judge 4.0
- Kling V3 judge 5.0
-
iced coffee being poured into a tall glass full of ice, milk swirling into the coffee, close up, bright cafe window light, slow motion
- Wan 2.7 judge 1.0
- Kling V3 judge 2.0
- Seedance 2.5 judge 3.0
- Veo 3.1 judge 4.5
- Veo 3.1 Fast judge 4.5
-
Rotating 360 product shot of a pink lipstick standing on a marble pedestal, petals falling slowly around it, soft studio lighting
- Kling V3 judge 1.0
- Veo 3.1 judge 2.5
- Veo 3.1 Fast judge 2.5
- Seedance 2.5 judge 4.0
- Wan 2.7 judge 5.0
How this was measured
- Same requests. 4 product video prompts, written like real users write, sent to 5 video models from Picsart's AI Playground.
- Blind judge, twice. An AI judge ranked each request's clips without model names, from three frames per clip (at 25, 50 and 75%), then again reshuffled. It does not see motion or hear sound.
- Error bars. Plackett–Luce ratings bootstrapped over requests; CLIP and an aesthetic predictor on the same three frames shown as checks.
Questions people ask
- Which AI model is best for product videos?
- Seedance 2.5 (ByteDance): 30% chance of ranking first on 4 product videos requests, ahead of Wan 2.7 at 26%, out of 5 video models tested the same way.
- Is Wan 2.7 as good as Seedance 2.5 for product videos?
- Close: their 95% error bars overlap (Seedance 2.5 -0.62 to +1.89, Wan 2.7 -1.98 to +4.04 log-strength), so on 4 requests Seedance 2.5 is only the more likely winner.
- How was the best model for product videos measured?
- Same 4 requests to every model; a blind AI judge ranked the outputs twice, shuffled (agreement between runs: Kendall tau 0.70, where 1 is an identical order and 0 unrelated); Plackett-Luce ratings with 95% bootstrap error bars, CLIP and aesthetic scores as checks.